The ideal operating format has always been a thorn in the side of any director in the area. Many issues contribute to this: too many employees, fewer employees, industry turnover, low productivity, process bottlenecks, excessive idle time, runtime errors And many other things. Aiming at simplifying the management of all this, some innovations have become…
With much faster data transmission speeds and unprecedented connection capacity, the 5G technology can potentially transform many sectors of the economy. Companies are among the main beneficiaries of this new technology but face challenges in adapting to it. This article will explore the impacts and benefits of the 5G network for companies and understand how…
Cloud computing has become an increasingly necessary technology for companies to present a performance consistent with the target audience’s expectations. On the other hand, more is needed to bet on a cutting-edge solution; it is also necessary to verify the return provided by measuring the expenses with cloud computing. In other words, investing in IT…
Thinking about business agility can shake up the common view on planning, predictability, business models and other concepts that are usually on the agenda. Have you noticed how we expect the methods we apply to guarantee control over the future of our projects? Has the chip already dropped that? If we exaggerate in expectation, this…
Greater Knowledge Of Your Customers The first benefit of using these data analysis tools is increasing the company’s customer knowledge. Recognizing patterns and creating relationships between data can help you see previously overlooked consumer information. This can be used mainly to improve customer service, as it is possible to identify better the reasons that may…
Many people have no idea what life would be like if they couldn’t be connected to people through the internet, especially in times of social distancing. It is increasingly present in our routine and, therefore, also in Marketing strategies. Now, imagine what campaigns will look like with the increasing use of Artificial Intelligence in Social…
To successfully start a growth process, you must first establish a strategy. At this stage, it is important to know a few concepts: market penetration, diversification, and horizontal and vertical growth. Here we explain them to you. Your business is promising, and you want it to thrive. You feel the moment is right and have…
Amid so many advertisements on social networks, product offers, and other purchase stimuli, investing in relationship marketing is a way to maintain proximity with customers and make them remember you before doing business with them—the competitor. However, many brands must simultaneously learn how to do this with hundreds or thousands of consumers. After all, they…
In a world with constant changes, innovations are being increasingly implemented by those in the labor market. Among them, data intelligence in business has a significant impact. Thus, we know that not adapting to digital transformation is synonymous with falling behind your competitors since your strategic decisions do not come close to those who adapt….
Robotic process automation, RPA, defines a set of technologies that aims to automate a company’s processes to accelerate its execution and increase productivity. Unlike the common imagination, encouraged by films such as the renowned series “Back to the Future”, the use of robots to automate processes is not about physical robots performing activities. In RPA,…
