Communicating Sustainability In The Digital Age

Communicating Sustainability In The Digital Age: The Great Marketing Opportunity

For businesses, “being green” is neither a trend nor an obligation but rather a moral duty. Knowing how to communicate effectively to the market and customers through digital channels is a significant and complex challenge that requires attention and skills. The point of Franco Giacomazzi, one of the leading marketing experts in India. The relevance…

Practical Tips For Unique Marketing

Practical Tips For Unique Marketing

Marketing and advertising are now an integral part of any company. Because if you want to sell, you have to draw attention to yourself. Competition is particularly fierce online. But how do you manage to avoid getting lost in the crowd? We’ll show you a few really outstanding practical examples of unique marketing! But First:…

Success Indicators The Five Most Relevant Logistics KPIs

Success Indicators: The Five Most Relevant Logistics KPIs

Logistics indicators are KPIs used by companies with the aim of quantitatively measuring the organization’s performance in achieving its objectives and implementing strategies in this sector. However, performance indicators are not used exclusively in the logistics area. They can extend across the entire organization, evaluating the performance of critical processes within it. So, what is…