Influencer Marketing Instagram Is Planning Its Marketplace For Product Placements

Influencer Marketing: Instagram Is Planning Its Marketplace For Product Placements

Instagram has announced several new features for influencers. The network belonging to Facebook wants to take on an active role in mediating product placements in the future, among other things. In the future, Instagram will offer the opportunity to bring influencers and brands together via a new marketplace for product placement. This would mean that…

How Is Artificial Intelligence Used In Digital Marketing

How Is Artificial Intelligence Used In Digital Marketing?

Artificial intelligence (AI) is one of the key technologies of the future and will change marketing over the next few years. The word “revolutionary” is probably one of the most frequently (inflationary?) Used terms in marketing. However, in the context of artificial intelligence and machine learning (ML), it could be more than appropriate. Therefore, the…