The TikTok social media app is top-rated. In 2019, the platform achieved more than 1.5 billion downloads on Google Play and the App Store, while Android users alone spent a total of around 68 billion hours in the app. For many companies, there will be no way around Tik Tok Marketing by 2021 at the…
5G is already on everyone’s lips as the future of mobile communications. The licenses will soon be auctioned off to the providers. We clarify what 5G is, what it can do and what we can even use it for. What Is 5G 5G is the successor to the 4G (LTE) mobile communications standard introduced eight…
Search engine optimization (SEO) will also remain exciting in the second half of 2021. Recently, the Google Core Web Vitals (additional metrics for evaluating website performance), the EAT principles (assessment of pages according to expertise, authority, and trust), and mobile-only indexing have brought a lot of movement into the topic. Even if the SEO tide…
Scaling the agility of small teams and projects across the entire company is a demanding undertaking. Many companies still shy away from that. The following guide gives managers seven tips on how to operate the agile transformation successfully. The agile transformation requires experience in agile management beyond the application of Scrum in projects. If agile…
5G – the new cellular standard – promises a massive increase in bandwidth for all types of mobile devices. Not only do the users of smartphones benefit from this. The new network will become the technical basis for new digital business models and applications and revolutionize many industries. From 5G-capable foldable smartphones to remote operations…
Before any natural referencing or SEO work, you must do an audit of your website. This step will allow you to take stock of your site by checking performance, analyzing the keywords used, the architecture and content of the pages, and the competition’s strategy to identify and know which SEO technique works best for your…
Improving drilling and reducing downtime are common use cases for AI and machine learning.Unlike the oil shocks of the 20th century, COVID-19 created an unprecedented situation by accelerating the downward trend in oil prices, which began under the impetus of global efforts to transition to renewable and sustainable energy sources. Some predict that oil demand…
Low code platforms are becoming more and more popular. According to Gartner, the topic of low code or no-code development has excellent growth potential. It enables non-programmers to develop their applications, for example, web applications or mobile applications. It has the potential to accelerate digital transformation significantly. At the same time, it counteracts the shortage…
Even in 2021, despite and in some professions precisely because of Corona, the increasingly fierce competition between companies for the best talent, i.e., highly qualified workers, will continue or even pick up speed. To master this challenge, many companies rely on new technologies, especially artificial intelligence (AI). Using AI to recruit new employees is nothing…
On vacation, we often have to forego the convenience of essential utensils that make our life easier. There are tons of practical travel gadgets that are at least as good. Whether it is a camping holiday or a mountain hike, a business trip or backpacking: When we leave our familiar home, we often renounce the…
