Among the most precious Google Ads tips for you to succeed in your campaign are: Find out about the platform’s billing type Define the ideal campaign type Learn how to structure a campaign Master the Keyword Tool Segment your audience Controlling all these aspects is critical to reaping the full benefits of this digital marketing…
Have you heard of neuromarketing? The term is relatively recent, but this practice is one of the significant trends for companies to get to know their consumers better and understand what motivates them to make a purchase decision. In this post, we will explain in more detail what neuromarketing is all about, how it can…
With technology providing several societal changes, companies needed to adapt to meet a more technological consumer profile. As a result, the number of virtual stores has grown worldwide, increasing competition and challenges for companies that sell in digital media. And it is with these challenges in mind we have brought you 6 Digital Marketing strategies…
Building a website is a fundamental step for a company that wants to land on the internet. But how to behave? Most corporate sites are institutional; they need to create the proper involvement in visitors, turning them into simple and useless showcase sites. Sometimes they are left to their own devices or need to be…
Loyalty Marketing: One of the biggest goals of every company is to have a base of repeat and loyal customers who always think of your brand when they need a particular product or service. Achieving this feat, however, is a complex process. Investing in relationships and connections is necessary, mainly through loyalty marketing. If you…
On-page SEO is a part of SEO optimization that combines the art of writing with techniques to improve the positioning of individual web pages for specific keywords. On the page, SEO includes everything that makes up the web page: the meta tags, the HTML formatting of the contents following the SEO strategies and the fundamental…
“Marketing is expensive!”. Any individual with an on-the-web or disconnected store realizes that a mission’s expenses can plague. How to get results economically? With guerrilla marketing. Today we talk to you about this strategy, which offers excellent advertising resonance at low costs. Guerrilla Marketing: What Does It Mean? What this type of marketing has in…
Sales techniques are an essential part of any business. They are used to direct potential customers to make a purchase. But what are the best techniques for your business? The best sales techniques are the ones that best suit your business. It’s essential to understand which stage of the sales process you’re in, which digital…
Market trends are always welcome, right? The sooner we rush to adopt new strategies, the faster we can achieve a good position on the internet. The reason for Internet advertising to remain high is that organic reach is increasingly difficult, both on search engines and on social networks. The promise of the top position on…
In 2022, emails turned 50 years old. Incredible right? A tool that has made history, revolutionizing the world of direct communication. But also, a young and innovative means of communication today represents one of the essential resources for direct marketing. In recent years, all email marketing platforms have automated the shipping and redemption control processes,…
