Social marketing is a strategy in which the company associates its image with relevant causes and values for society, thus gaining credibility and public sympathy. However, not all companies know how to take advantage of this tool. More than doing a good deal, customers demand an active stance from organizations in favour of society. As…
YouTube can be an excellent communication channel for companies that want to reach a large audience: here’s how to customize your channel For companies that have decided to focus on video content to show their business, the products and services offered to customers, and the peculiarities that distinguish them, YouTube is the most appropriate social…
Link building, the assortment of supposed backlinks, is a fundamental undertaking in a site’s website streamlining (Search engine optimization), particularly off-page improvement. Joins from different sites to your own are fundamental for positioning a site in the list items of Google and other web crawlers. What Is Link Building? A Definition An action in site…
Editing videos directly within YouTube is not impossible: here’s how to cut a movie now in the app with just a few clicks, thanks to Video Editor. YouTube is the world’s most popular video platform, with more than 2.5 billion users worldwide. To understand the importance of the platform, think that 79% of Internet users…
Become an expert in content creation and implement an effective content marketing strategy. Content writing is a time-consuming and complex task. Therefore, the articles written must benefit the marketing and overall strategy of the company. With this video, learn how to become a savvy writer. Create Useful Content For Your Visitors The purpose of an…
With QR code tracking, you collect real-time information about the status of your QR codes. This includes location, the number of scans, demographics, and scanning device information. The collected metrics and statistics help optimize your marketing campaigns and achieve your business goals. There is a QR code on many products, offers and advertising space. It…
If you search for Digital Marketing, you have certainly come across the term “Content Marketing” out there. This strategy, which consists of producing quality materials to attract your target audience, has become popular among companies from different segments. It works like this: through content such as blog articles, eBooks and webinars, companies educate their audiences…
In the Internet age, promoting digital marketing strategies is essential to boost sales and attract more customers. See below the main digital marketing actions and how they can help you generate more business! Why Invest In Digital Marketing Actions? Digital marketing actions, when well planned and executed, can be a very successful strategy for companies…
Do you know what machine learning is? It is a technology that aims to analyze large amounts of data quickly and automatically to deliver assertive results. If we stop to reflect for a moment, the technology services and products considered most disruptive today have machine learning in common! This is the case with Netflix when…
Every law firm needs an innovative way of advertising. Long gone are the days of advertising on park benches and handing out flyers and leaflets. The world has completely gone digital and a good attorney is one who is capable of understanding how to fit their practice to this new reality. However, digital advertising is…
